Analitigo was founded by Dr Michaela Spiteri with the aim of helping businesses reach higher levels by leveraging cutting-edge machine learning and artificial intelligence techniques.
Michaela obtained her PhD in electronic engineering from the University of Surrey where she specialised in using machine learning to predict the impact of surgical techniques on childhood cancer patients. She has since consulted with the likes of the National Health Service in the UK. Her research has led her to publish her work in many acclaimed scientific journals.
The techniques used in this research can be used to enhance business operations by predicting churn, optimising promotions and enhancing user segmentation.